Marketing

83
Journal Articles
4
Conference / In Proceedings
2
Books / Chapters
5
Other
347
Citations
787
Citations
Scopus
16
h-index

Dr Sanjeev Prashar

Professor Buying Behavior – Impulse Buying, Online Buying,... View Profile

Dr Vinita Sahay

Professor Marketing of Services, Marketing Management, Retai... View Profile

Dr Jagrook Dawra

Associate Professor Pricing, Brand management, Joint decision making,... View Profile

Dr Shabbir Husain R.V

Assistant Professor Consumer Behavior, Green Marketing, Sustainability... View Profile

Dr Dhananjay Bapat

Assistant Professor Digital Banking, Financial Services Marketing, Bra... View Profile