Marketing

104
Journal Articles
4
Conference / In Proceedings
3
Books / Chapters
6
Other
1183
Citations
1053
Citations
Scopus
19
h-index

Dr Vinita Sahay

Professor Marketing of Services, Marketing Management, Retai... View Profile

Dr Sanjeev Prashar

Professor Buying Behavior – Impulse Buying, Online Buying,... View Profile

Dr Jagrook Dawra

Associate Professor Pricing, Brand management, Joint decision making,... View Profile

Dr Dhananjay Bapat

Assistant Professor Digital Banking, Financial Services Marketing, Bra... View Profile

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